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Tips for selling property in Prime Central London

Charlie Goode by Charlie Goode
April 27, 2022
in Property
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Tips for selling property in Prime Central London
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The property market in any country has always been the foremost topic of discussion by millions of people every day. People are curious about newer investment methods to secure their future financially. With too many options flooding out there, investing in property always tops the list. The ROI provided by a property is more efficient than other forms of investment, especially when it is done in any prime location of a city or a country where demands and prices are stratospheric. The business has always been at its peaks in the UK, especially for the properties for sale in Knightsbridge, Kings Cross and other prime locations.

However, there’s a substantial difference between investing in a property in a hotspot and on the outskirts. The buyer and the seller audience differ in this category and require careful planning and research before investing in one. The property market bounced back after the year-long lockdown. More buyers are emerging from different parts of the world and are seen splurging on properties in the central parts of London, keeping in mind the rental yields and futuristic benefits. 

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People and their choices are inclining toward several property options recently and those in the prime location are in the limelight despite the elevating price tags. Selling a property in this location will take time compared to other regions of London. This can be minimised by following a specific set of strategies and methods. 

MAKE AN ESTIMATE

When a person decides to purchase or sell a home in London, the first thing they need to do is evaluate the property’s worth by following current real estate trends. Most prices are displayed on web portals for prime locations like Hyde Park, Wilton Crescent, Berkeley Square etc. Getting the exact pricing of a property can be done with the help of estate agents in Knightsbridge and other neighbouring boroughs.

CHANGING HOUSING PREFERENCES

After being stuck in their homes for a long while, residents of London and the UK were flustered and began making changes to their lifestyle, beginning with their homes. The need for larger dwellings with outdoor space or lawns started growing. Individuals started moving to wherever this type of property was readily available. The demand for properties in prime locations is back to the pre-pandemic numbers as people are moving back here from the countryside. 

KNOW YOUR TARGET AUDIENCE

Most neighbourhoods in London have a specific group of people occupying their homes. Some localities are filled with young, growing families, students and working bachelors, while some regions are occupied by overseas investors and celebrities with lavish homes. Based on location and the type of property, the seller can easily quote their price. This way, one can easily find the right buyer for their residence who is serious about the investment. 

MONITOR THE MARKET TRENDS

One cannot determine which part of London has growing popularity in the real estate business as it keeps changing regularly. Each region might have an unforeseen rise in demand for homes or would be neglected all of a sudden. Checking for current trends in a particular neighbourhood is necessary when it comes to selling property in a prime location. Similarly, seasons are an influential factor in selling a property here.

COMPARE SIMILAR TRANSACTIONS

Just because a property is available in the central part of London, sellers cannot overprice them, which will eventually push the property to the bottom of listings. The best way to make sure that sellers have quoted the right price is by comparing the transactions. The similarity in neighbourhood, property type and size should be matched before calling a price on it. If sellers find this process daunting, they can leave it to a local London block management to oversee. 

HAVE YOUR MARKETING PLAN IN PLACE

Once a property has been decided to be sold, drawing more eyeballs to the place is the foremost step. When selling a premium asset, it can either be done traditionally by entering them in property listings or through off-market, where most prime houses are sold exclusively for a select buyer group in London and overseas. 

ADAPT TECH STRATEGIES

People and businesses have evolved over time. In recent years, especially during the global level lockdown, real estate agents and sellers started fusing technology with their businesses. London has been a flourishing place for real estate, and overseas investors are eager to make investments in a prime location. With virtual showcasing and home tours, a wide range of buyers can contact the seller and buy the property.

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