East Midlands-based business Limited100 has reached an exciting new milestone: 400 sales of its luxury car-themed wall art. Since launching in 2020, the brand has caught the attention of car lovers around the world with its focus on craftsmanship, exclusivity, and British quality.
Founder Simon Wright described how a simple search for artwork led to the company’s creation:
“I started Limited100 because after moving into my first home I was searching online for some artwork of a Lamborghini Miura, which I regard as the most beautiful car of all time and I couldn’t find anything of super high-quality that was handmade, so I decided to create a company of my own that celebrates the handbuilt artisanship that Britain is so synonymous with.”
That founding vision has clearly resonated. Limited100’s 400th customer, based in Portugal, recently ordered a Ferrari F40 print as a special gift for their CEO’s 40th birthday—a testament to the brand’s unique appeal.
Simon added:
“At the business’s conception, I began working with a carefully curated group of award-winning photographers and to ensure exclusivity, each print we produce is limited to 100 units ever, hence our name. The edition number is picked at random for each order, unless a customer reaches out for something specific. For example, edition 8/100 is popular with our Japanese customers, and we recently had an order for someone’s 50th birthday, so as a thank you for their custom we gave them edition 50/100.”
The company is also officially certified under the Made in Britain trademark, which champions UK-based manufacturing.
“In 2020 I applied for Made in Britain status, and eligibility requirements included manufacturing and assembling a physical product in the UK, and that 80% of our value chain is in the UK. Because our printing and framing are completed in Nottingham from UK-sourced materials, our application was approved and we now display the Made in Britain logo on our website, the backs of our frames, and certificates of authenticity.”
The company’s automotive prints are available in a range of sizes, from A3 all the way up to 5 metres wide. Formats include print-only, framed, canvas, aluminium composite and acrylic glass. Fully bespoke, they can print any format their customers request.
